Our Proven Approach to Ad Performance Evaluation

Every project begins with a detailed review of your advertising objectives and campaign channels. Using precision analytics, we deliver transparent insights that support continuous improvement for your business.

Samantha Doyle

Samantha Doyle

Lead Market Analyst

Meet Our Team

Seasoned experts guiding your analytics

Samantha Doyle headshot, analyst

Samantha Doyle

Lead Analyst

1
Media analytics

Master of Business Analytics University of Melbourne

Insight Consulting

Key Skills

Data interpretation
Market segmentation
Reporting clarity

Methods

Comparative benchmarking
Consumer behaviour analysis

Credentials

Certified Marketing Analyst
Data Integrity Professional

With extensive experience in media analytics, Samantha transforms data into actionable insight. She is known for clear communication and a thorough, pragmatic approach.

Samantha has led analytics for major campaigns across Australia, excelling in independent evaluation. Her expertise ensures clients understand both results and their implications for further action.

Nathan Blackwell portrait, data scientist

Nathan Blackwell

Senior Data Scientist

2
Quantitative analysis

Bachelor of Statistics Australian National University

Pulse Metrics

Key Skills

Statistical modelling
Insight reporting
Problem solving

Methods

Pattern recognition
Predictive modelling

Credentials

Certified Data Scientist
Market Insights Credential

Nathan leverages advanced analytics and machine learning to uncover hidden trends. He specialises in producing transparent, easy-to-use reports for brand managers.

At drenvaxiolpe, Nathan drives reliable campaign evaluations using sophisticated models. His focus remains on practical, client-ready explanations of complex findings.

Emily Rhee profile, campaign analyst

Emily Rhee

Campaign Performance Specialist

3
Campaign assessment

Graduate Diploma in Analytics RMIT University

Bright Analytics

Key Skills

Digital marketing
Data compliance
Strategy refinement

Methods

KPI tracking
Channel attribution

Credentials

Campaign Optimisation Credential
Data Compliance Professional

Emily focuses on interpreting campaign data to refine digital strategy. She bridges technical results and actionable recommendations for all types of clients.

Emily ensures every client receives meaningful insights to strengthen their advertising outcomes. Her attention to compliance adds extra trust for our partners.

Trevor Singh headshot, relations manager

Trevor Singh

Client Relations Director

4
Client management

Bachelor of Business Monash University

BrandLink Solutions

Key Skills

Client communication
Organisation
Support delivery

Methods

Client workflow mapping
Performance review

Credentials

Client Service Accreditation
Media Analytics Basics

Trevor assures every client experience is smooth and informed. His background in account management complements the technical team’s work for better collaboration.

Trevor builds client relationships on transparency and professionalism. His process-driven mindset helps ensure expectations are aligned throughout every engagement.

How We Analyse Advertising Campaigns

Our methodology ensures clarity while respecting your business’s privacy and needs at every step.

1

Review Your Campaign Objectives

We work collaboratively to understand your key advertising goals, ensuring the analysis stays closely aligned with your business outcomes.

Getting the objectives right is crucial for precise evaluation.

2

Collect and Validate Your Data

Data is gathered securely using approved best practices, then verified for completeness and accuracy to guarantee meaningful analysis.

All client information is handled in compliance with regulations.

3

Conduct Comparative Performance Analysis

Our team benchmarks your results against reliable market standards for unbiased context. We then uncover insights tailored for practical improvement.

Only objective, peer-based comparisons are provided.

4

Deliver Transparent Reporting & Guidance

We present you with accessible summaries and clear action points, supporting confident decisions and straightforward campaign refinement.

Reports include detailed explanations for your team.

Comparison Table

How drenvaxiolpe stands out from alternatives

Feature
drenvaxiolpe
Others
Transparent reporting
Objective analytics
Compliance focus
Tailored recommendations
Clear communication